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The Campaign Infrastructure Platform

More campaigns. Less complexity.

You run the campaign. Recefly runs everything behind it: the site, the receipts, fraud checks, winners, and data. Set it up once. Reuse it every time.

For brand, trade marketing, and agency teams

campaigns run
20+campaigns run
receipts processed
30,000+receipts processed
brands
7brands
agencies
3agencies

Validates receipts from every major Romanian retail chain

  • Carrefour
  • Kaufland
  • Auchan
  • Lidl
  • Mega Image
  • Profi
  • Penny
  • Cora
  • Selgros
  • Metro

Anti-fraud

“Has this receipt been entered before?”

If your team still answers that by hand, the problem isn't the campaign. It's the infrastructure behind it.

How does Recefly stop fraud in a receipt-based campaign?

Every receipt is checked the moment it's entered: has it been used before, has the photo been edited, does it match the mechanic. Valid receipts get an instant answer. Suspicious ones go to your team with the reason already written.

Fraud found after the draw costs a prize. Found at entry, it never reaches the prize pool.

See how fraud detection works
  • The same receipt, however it's disguised

    Cropped, rotated, brightened, or photographed off another screen: it's still recognized.

  • Edited and generated receipts

    Edited receipts, screenshots, and AI-generated fakes are flagged before they reach the prizes.

  • You set the rules

    Participation limits, thresholds, what gets rejected automatically. Applied the same way at 3am and on the last day.

Recefly's Fraud Reasons panel, breaking rejections down by duplicate image, invalid retailer, and other reasons
Rejection reasons, grouped in the dashboard while the campaign is still live.

If you work in promotions, you know.

Ever launched the same campaign across 5 retailers?

  • 5 setups.
  • 5 rule sets.
  • 5 campaign pages.
  • 5 reports.
  • Same idea.

On Recefly: same campaign, new retailer. Not a new project.

You don't change the mechanic. You stop rebuilding it.

  • How it usually goes Every campaign starts from zero
    On Recefly Start from the last campaign's setup
  • How it usually goes Receipts checked by hand, one by one
    On Recefly Receipts checked automatically, against your mechanic
  • How it usually goes Data copied from one spreadsheet to the next
    On Recefly Every entry in one place
  • How it usually goes A new campaign page ordered for every activation
    On Recefly The page is published from the platform, on your domain
  • How it usually goes Official rules written from scratch
    On Recefly Rules start from your setup, then go through approval
  • How it usually goes You find out how it went in the final report
    On Recefly You see how it's going from day one

Receipt data

A receipt knows more than you think.

A receipt doesn't just prove someone bought your product. It tells you:

  • which products they bought
  • which retailer and which store
  • what day and what time
  • how many
  • the basket value
  • what else was in the basket

Recefly turns every receipt into structured data you can see during the campaign and export at the end. Stop treating the receipt as just proof of purchase.

Coming soonComparisons across campaigns, so the data builds up from one to the next.

See what data you get
app.recefly.com
Recefly analytics screen with receipts per day, weekday distribution, and purchasing hours
Entries by day, purchase hours, and product categories, in the dashboard.

How it runs

From mechanic to winners in five steps

The same steps for your first campaign and your twentieth. The twentieth just starts from the first.

With the mechanic and assets ready, a campaign takes about 30 minutes to set up. With decisions still open, it's hours, not weeks.

  1. 01

    Set the mechanic

    Retailers, eligible products, minimum spend, dates, limits. Or duplicate an existing campaign.

  2. 02

    Prepare the rules

    Start from your setup or an existing document, then send it for approval.

  3. 03

    Publish the campaign page

    Entry form, prizes, and mechanic. Built for mobile, on your domain.

  4. 04

    Receipts come in and check themselves

    The participant uploads a receipt and gets an instant answer. Your team only sees the exceptions.

  5. 05

    Draw winners and report

    Draws with reserve winners, prize claims, and data export.

Who it's for

Two ways to work with Recefly

Brands

Campaigns without the chaos. Reusable. Under control.

For brand and trade marketing teams running recurring promotions across retailers. See performance during the campaign, not just in the final report.

  • Build once, reuse across every campaign and retailer
  • Fraud stopped before it uses up prizes
  • Campaigns, rules, validation, prizes, and data in one place
  • Purchase data that stays yours, not just an entry count

Distributor or importer? It works the same way.

For brands

Agencies

More client campaigns. Less rebuilding.

Recefly becomes the engine behind the campaigns you deliver. One concept, configured per client and retailer, without rebuilding the system.

  • No new build for every activation
  • Standard execution across every brand you handle
  • Live reporting your client can see directly
  • The execution and the client relationship stay yours
For agencies

Reference

Jack Daniel's, run on Recefly by BDG Romania

BDG Romania ran two Jack Daniel's campaigns on Recefly: receipt entry and validation, fraud checks, and live tracking, with no manual moderation.

Read the case study
Distributor
BDG Romania
Brand
Jack Daniel's
Mechanic
Receipt-based campaigns

Pricing

You pay per campaign. The prices are public.

You know the cost before you start. No mandatory annual contract and no setup fee to try it on a single campaign.

  • API-onlyreceipt checks on your own site
    €450per campaign
  • Startera complete campaign
    €900per campaign
  • Growthadvanced fraud rules and segmentation
    €1,500per campaign
  • Pro (AI)patterns flagged for you, plus webhooks
    €2,500per campaign

Prices are per campaign and exclude VAT, media, prizes, and legal fees. Enterprise and agency plans are quoted on request.

Frequently asked questions

What brands and agencies ask us before the first demo.

Receipt-entry promotions with prize draws, instant wins (Lucky Moments), or both. For each campaign you set the allowed retailers, eligible products, minimum receipt value, dates, and participation limits. Code-on-pack campaigns are in development.

The participant photographs the receipt. Recefly reads it (retailer, store, date, receipt number, total, products) and checks it against your mechanic: approved, rejected, or sent to your team. Anything uncertain goes to a person, with the details already filled in.

Yes. Recefly recognizes the same receipt even when it's cropped, rotated, brightened, or photographed off another screen, not just exact copies. Edited receipts, screenshots, and AI-generated fakes are flagged separately.

Yes. Duplicate the campaign: the mechanic, validation rules, prizes, site, and rules document are copied into a new one. Change what's different (retailer, products, dates) and publish. Entries are never copied.

Receipts the system isn't sure about aren't rejected. They go to your team, with the reason. You decide the thresholds and what gets rejected automatically.

If the mechanic is settled and your assets are ready, a campaign can be set up in about 30 minutes. In practice most campaigns go live within a few hours, because there are usually still decisions to make on prizes, rules, or creative.

Yes. Recefly drafts the first version from your campaign setup, or from a document you upload. You edit it through chat and comments, then it goes through your approval flow. It doesn't replace legal advice: the final version stays the organizer's responsibility.

Yes. The API-only package exists for exactly this: you send entries from your own site or app, and Recefly handles validation, fraud checks, and winner selection. On the Pro (AI) package you also get HMAC-signed webhooks, so your systems learn immediately what happened to each entry.

On EU-based cloud services. Data is encrypted in transit and at rest, and personal-data exports are delivered as AES-256 encrypted ZIP archives. For client campaigns Recefly generally acts as a processor, under a DPA.

No. Recefly is the system the campaign runs on, used by the brand directly or by the agency running it. We don't sell agency services, and we don't compete on creative, execution, or the client relationship. Agencies use it to deliver more campaigns with the same team.

You pay per campaign: €450 API-only, €900 Starter, €1,500 Growth, and €2,500 Pro (AI), excluding VAT. Enterprise packages and agency plans are quoted individually. Full pricing and what each package includes are on the pricing page.

Request a demo

Planning a campaign? Let's look at the mechanic together.

We'll show you how it would run on Recefly, what it would check, and what you'd reuse next time.

  • Personalized demo
  • Response within 24 hours
  • No obligation

Or reach us directly

Let's look at how your campaign would run

Four fields. We reply within 24 hours and run the demo on your own mechanics.

Selected package: Growth — €1,500

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